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33 Restaurant design team mission: Let there be light
Nation's Restaurant News (Magazine)
March 24, 2003
Design, Page: 18
Lori Lohmeyer
Words: 950
Chars: 4870
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PDF: NRN 3-24 2003 p18
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To combat a tough economy and stay competitive in Boston�s crowded restaurant market, 33 Restaurant & Lounge boasts an innovative lighting system and cutting-edge design to lure customers with a chic atmosphere for both dining and cocktails.
�We wanted to deliver something that really didn�t exist in Boston,� restaurant co-founder Greg Den Herder said. �We wanted something where people come and have an excellent meal, and then continue their evening should they desire with the latest international tunes in the lounge.�
Located in Boston�s Back Bay neighborhood, the 150-seat restaurant is divided into several distinct rooms to cater to all of its customers� night-on- ...
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